I liked having a talk given by a student who
graduated last year as she has been in my position and I think gave some good
tips on making a good portfolio, for example have an online portfolio but make
sure you always have some of you work printed and laid out professionally, also
a book is better as you can make a cover and that gives it a face and an
identity which can make it easy to remember. I was also told to use the s
facility's at university as it costs a lot to use some of the techniques so you
might not have chance to use them once you have finished. You should also practice
your presentation and communication skills so when you have interviews you
can stay clam and not panic and they way more of your personality comes across.
As a designer it is important to stay in contact with people and social
networking can be a great way to do that you also have to make sure to stay on
the design trends and not fall behind.
This was one of my favorite talks as it was
good to get an in sight to how a graphic design company works. The company foto
fire was started 14 years ago and since then has expanded, the business started
as a photography business but to make more money branched out into different
areas. I liked seeing the area they worked in and how relaxed it looked, it was
also nice to find out that as a team they interact with each other outside of
work and it seems like a very down to earth friendly business, I was shocked
when I found out the company was based in Wrexham as I didn’t think as graphics
companies where around here.
The most important piece of information I took away from this talk was that you
have to make sure websites work on all different formats and you have to make
them mobile responsive.
The Ten Questions to ask when going for an
interview
Creative futures is a week where you are
able to meet and network with all the art and design students from the first
years to the third years, go to lectures that are given by people who know the
creative industry and tell you about how they got a job, what they do and some
tips on how to get a job once you have finished university.
10 design recommendations
·Don't limit context
·Use design to differentiate
·Focus on the clients needs not the competition
·Integrate design and branding
·Reinforce the brand
·Introduce design process
·Trust and support your design team
·Embed design in your organization culture
·Design your work environment
·Don't let the designers role be straitjacket
Although the talk from Barry Purves didn’t relate to my course I’m glad I went
to his lecture as he is so passionate about what he does, he spoke about how
having a big budget is not always important as you can make something look very
dramatic just by using a black backdrop and lighting. I also liked his
composition of the animations he did as it wasn’t always in the center he had
used the rule of third grid to give some very theatrical and intense affects.
I really enjoyed Sid Madge’s lecture on
branding, as this is one of my favorite areas in graphic design and also to do
with the fact that I’m currently creating a rebrand for a law firm and I wanted
to get ideas of what Colours to use. Sid set up his own company 4 years ago,
which is called Mad Hen, because he wanted to be closer with his family. The
drive for Sid to make his own business was also in part because he was told he
couldn’t do anything so he went out and learnt and I would like to think I have
the drive to not give up just because someone tells me I cant do something. I
think a big part of why I liked Sid Madge so much because like myself Sid is
dyslexic and even though I know the majority of art and design students are
dyslexic it was reassuring to no that he has been able to make his own business
and be a successful graphic designer.
Whilst in the lecture I learnt that colours
play a huge role in brand identity as a certain colour can instantly make you
feel something and that 90 per cent of an assessment on a product or brand is
based on colour alone.
I didn’t think
I would like the film but it really surprised me I like the idea that they all
came together through their love of art and design and making things. They
believe that art is for everyone its not just for the rich and upper class
people its for everyday ordinary people who are on there way to work or school
who see graffiti and drawings on buildings and to them that it the best kind of
art, its art that everyone will see and its not boxed up in a gallery somewhere
and contained to only those who think they understand what art is and can be.
There view is similar to post modernists they take inspiration from everything
and everywhere usually in the places no one else would think to go, they then
turn it into something beautiful, another reason why I think they are similar
to post modernists is because they believe art doesn’t depend on gender or
race, I think that the constructivists where very much purists in there views
and thought that’s what I don’t like about them. These people have fun with what they do they
experiment with new ways of creating beautiful new things and it looks
fun. They see graffiti as street art
it’s a way of getting there names out there to people and in a way antagonizing
people which makes them communicate and graffiti is communication for kids and
its most likely the first kind of art form we ever see, people writing there
names on walls, it’s a rebellion of what everyone assumes art to be.
“As a child your always drawing and
making and its totally normal and when you become an adult you have to grow up
and you lose it, you lose your creativity, artists are people who are lucky enough
to never lose being a child.” To me
this is possibly the best quote I have ever come across because I can relate to
it, as a child I was always drawing and makes things out of paper and bits I
found around the house, and I never thought I would get the chance to do it
when I got older, but I never stopped drawing in school books, or making things
out of stuff I found in my school bag when I got bored during a lesson.
They
understand that not everything you do is going to be perfect and its about
learning from your mistakes and knowing that beauty is the imperfections you
have on the page. They put themselves in there art you can see all of there
personality in there work because for them it’s a way of life.
The majority
of the people came from poorer families and this is why I think they like
street art so much, because its where they started and that why they go back to
it time and time, they feel themselves and they feel comfortable being out and
meeting new people. Art has no rules and its what is so great about it, you
don’t have to be smart to under stand art, and that is what brings people
together, its takes down the social barriers and enables people to mix.
Watching this
film has made me want to start drawing more and using my own illustrations in
my work because I no they don’t have to be perfect and I want to start using
photography again because I love capturing moments with my camera and I miss
doing the things I love because I’m to busy thinking I must do something
perfect.
The
Bauhaus where very keen industrialists who believed that design was for
everyone. However even though they wanted to bring design to the masses they
still had a very sexist approach to who should be designing, for example there
was only one female Bauhaus master and the rest where men and the few woman
that where allowed to attend the Bauhaus school where limited to work in
certain subject areas as such textiles and colour as it was deemed the “girly”
thing to do.
“Let us therefore create a new guild of craftsmen without the class-distinctions that raise an arrogant barrier between
craftsmen and artists”- Walter Gropius. This quote I found very interesting as Walter
Gropius talks about creating a place to drop the barriers between being an
artist and being a craftsman which I think is a really interesting way at
looking at the problems of the time. However he fails to acknowledge that woman
could being just as good a craft man as the men of that time and is therefore
contradicting himself as there is now a new barrier no longer depending of if
you’re a artist of a craftsman but depending on your sex which I think is a
very demeaning towards women.
The Bauhaus masters believed that the building
was just as important as the subject they where teaching,
“The ultimate aim of all creative activity is a
building.”And due to this they
derived a system to work around the building with each student having to work
on an introduction stage first where they would learn the basics and key
skills, after this they would start to choose the specialized area in which to
work.
Below is the crystal tower which was designed by
a student from the Bauhaus in 1921, as you can see the idea was to have a
building made of steal and glass which was a clash from the dust and the filth
which was around at the time and the design is still very modern, as you can
see parallels with the building next to it. The Urbis building is found in
Manchester, again it uses glass and steel and looks like it is rising out of
the ground.