Monday, March 18, 2013

The Chase


The chase is a design agency which has offices in Manchester, Preston and London. They focus on working with corporate identity, branding and packaging but have do work in other subject fields.  They have worked with companies such as M&S, BBC wildlife trust, original source and Manchester dogs home.
I really like the work the Chase have created over the years and the fact that they use all different techniques means there work stays creative and up to date. I particularly like the work they have done for Manchester dogs home as I got both of my dogs from there and go there regularly to give money to the charity. I like how the photo’s have been taken and the fact that it uses an interesting angel on street art helps to catch the viewers attention. I also like how they have given the dogs human characteristics as this creates a greater sense of sadness and I think more people would be able to relate to the images because of this.  
 
 
When looking through there work I noticed that they had designed the bottle for original source, this is a brand of shower gel which I sometimes buy and to learn that the people who created it was the chase I was surprised by how i've seen so much of there work already and still didn't really know a great deal about them.
I really like the use of type on the bottles as the text is not just going horizontal across the bottle but it also goes vertically and I think it fits the product and the demographic well.
 
 
 
This company is someone I think I will look back through a lot because there style of work I feel is similar to my own and I would like to think that someday my work would be as good as theirs.
 
The work they did for the garden lighting company is very simple but this adds a lot of elegance to it and from the start of the year we where always told that reduction is sometimes the key to great design and I think the work sums up that. I really like the bright colours used in the work and think that its really eye catching even though it is a very simple idea.
 
 
The I feel fruity work is another piece of work I like because it has a sense of humour and I sometimes think that people can take themselves and design to seriously and its nice to have a laugh, which is a really good way of getting people to remember your design. 
Their work always looks clean and really well put together and I like how they don't take everything to seriously, I would like to think that one day I could be working in this company. 
 
 

See some more of there work http://www.thechase.co.uk/



0 comments:

Post a Comment

 
;